Over the years, most practitioners have dabbled in practice newsletters as an internal marketing tool. Done rightly, they educate and engage your existing patients as well as continuing to position you as a trusted expert in your community. They can also be a great...
Practice Building
Table of Contents
Creating Practice Systems: The ticket to your dream practice and retirement income
WEB EXCLUSIVE Most Naturopathic Doctors get into the field for a love of helping people and making a difference to their community. However, the current paradigm of medicine and private practice in the USA dictates that as well as being great clinicians, NDs have to...
Last Resort: Ethics, CAM, and Terminal Patient Care
Laura DeVincentis, ND, LAc; E. Feigenbaum, PhD The reality of dying is an existential truth that persons often would rather not consider including medical professionals. As an ethicist working with a naturopathic doctor, we were moved by Dr. Heidi Kussman-Armstrong’s...
Growing Your Naturopathic Practice in 2011
WEB EXCLUSIVE As the last quarter of 2010 rolls around, it is a natural time to start to look at the successes and failures of the year so far and put plans in place to build on that foundation to improve your practice in 2011. So if you had to write a report card for...
Missed Appointments- More Than A Minor Nuisance
Judy Capko Missed appointments are frustrating for any practice and you pay a big price for the no show patient or the 11th-hour cancellation. For naturopathic physicians who can dedicate an hour or more for many appointments, the costs can be staggering. It begins...
Creating a Healing Space in Our Everyday Practice
Lena Kian, ND Just listening to people generously strengthens them, because they can become more fully present. They are not trying to keep parts of themselves out of the room. They can be there in one piece. As you listen to someone, they stop fixing themselves in...
5 Keys to a Profitable Practice
Free Video Presentation: Turn Your Patients Into Raving Fans© AVAILABLE ON LINE ONLY FOR A LIMITED TIME - CLICK HERE TO VIEW NOW - Turn Your Patients Into Raving Fans © How to create the referral practice you deserve ! If every patient told their friends and family...
How to Get Your Patients to Refer in Droves
How to Get Your Patients to Refer in Droves The cost is low, and the Return on Investment is high … once you begin. By Stewart Gandolf, MBA and Lonnie Hirsch Here are three remarkably easy and highly effective ways to encourage patients to refer family, friends and...
7 Mistakes Healthcare Practices Make When Creating a Website
How to avoid the most serious pitfalls in planning and producing a revenue-generating website. By Stewart Gandolf, MBA and Lonnie Hirsch The Internet has become the tool of choice for prospective patients who are seeking healthcare information. They may be searching...
Creating an Effective Marketing Plan
Creating an Effective Marketing Plan (and Budget) for Growth and Success … … While Avoiding the Most Common Pitfalls and Mistakes By Stewart Gandolf, MBA and Lonnie Hirsch The rigorous, demanding and extensive professional education and training for naturopathic...