Integrative Practice: The Great Wide Somewhere
FRASER SMITH, MATD, ND Working in integrative practice settings is an increasingly relevant possibility for naturopathic graduates. Last month we discussed the phenomenon of allopathic [...]
Integration? Or Asset Stripping? Naturopathic Modalities Without the Profession
FRASER SMITH, MATD, ND There are many differences between natural products/natural therapies, and prescription drugs/surgery, but one in particular is important for professional formation. [...]
Your Online Course Offerings: Four Keys to Signing Up More People
CHEN YEN Naturopathic doctors and other holistic health practitioners often ask me, “I have an online course but people aren’t purchasing it. What can I do to get more [...]
Caught or Taught? Business Skills as a Core Competency
FRASER SMITH, MATD, ND The old saw that “doctors are terrible business people” has some truth to it.1 The tremendous focus required to achieve proficiency in [...]
Create a Program-Based Practice
MICHAEL SMITH, ND If you have been practicing for any period of time, you have no doubt had the following experience: A patient consults you [...]
Adapting in These Times: Growing Your Practice During COVID
Chen Yen The current COVID situation has led to many naturopathic practices experiencing hardships, with some practitioners even choosing to close their practice. The [...]
Branding Your Clinic Makes Sense
Todd Bosteder Practice Building When I started my first marketing agency, one of my core mantras was, “Branding is for billionaires.” I would tell my clients that they ought to bypass branding [...]
Search Engine Optimization: 5 Essential Steps to Improve Local SEO for Your Practice
Teerawong Kasiolarn, ND, MSAc, LAc Practice Building What is SEO? And why is it so important when it comes to promoting your naturopathic practice? SEO stands for Search Engine Optimization. Most [...]
Working with Genes: Integrating Genetic Health Reports into Clinical Practice
Tom Ballard, ND Practice Building Medicine has entered the “genome era.”1 Genetic reports are already helping practitioners and patients identify and treat chronic health conditions.2,3 “Recent [...]
Direct Care: The Membership-Based Practice
Mark Swanson, ND Practice Building/The Expert Report Practice Made Perfect Direct Care is transforming private medical practices across the country. Think of it as healthcare revisited, a refresh [...]