Klean Athlete® Announces Klean Oath Contest Winner

Sponsorship recipient chosen from growing athletic community

PITTSBURGH, Pa., September 26, 2013 Klean Athlete®, a line of NSF Certified for Sport® nutritional supplements designed to support the healthy lifestyle and promote peak performance of the athlete in all of us, is pleased to announce Beth Ulibarri of Albuquerque, NM as the winner of its Klean Oath contest. Beth was selected from the growing community of over 1,200 athletes who have taken the oath and pledged to live and train clean.

“In the spring of 2012 I was diagnosed with Multiple Sclerosis and went from recreationally participating in running events to making exercise and nutrition a key for how I was going to combat this cureless disease,” says Ulibarri. “When my body is feeling good physically it helps me just as much emotionally. To me, being a Klean Athlete® means living an entirely healthy lifestyle with everything from how I exercise to how I’m fueling my body with safe, proper nutrition and supplementation.”

Built upon the mission of providing NSF Certified for Sport® nutritional supplements that encourage peak performance through optimal health, Klean Athlete® began encouraging likeminded athletes to join its Klean community by taking the Klean Oath™. Those who took the oath and shared their story of athletic integrity during the specified contest period were entered to win a Klean Athlete® sponsorship package.  Out of hundreds of stories shared, the judges chose Beth’s incredible story as their winner.

“Beth’s inspiring story and lifestyle truly exemplifies what it means to be a Klean Athlete® as well as our team’s goal to provide athletes with supplements that support, rather than enhance peak performance,” says Timothy Monk, Senior Vice President of Sales and Marketing for Klean Athlete®. “The Klean Oath was created as a way for all athletes, from the weekend warrior to the professional competitor, to share their promise to train clean and connect with others who adhere to this lifestyle.”

As the winner, Beth will receive a Klean Athlete® Sponsorship package including a year’s supply of Klean Athlete® supplements, an upcoming race entry fee of her choice, a custom race kit, and Klean Athlete®gear. Shortly after being diagnosed with MS, Beth qualified for and competed in the 2013 Boston Marathon.

“Running the Boston Marathon again someday would certainly be a great use of my sponsorship,” she admits. “But it also might be a perfect opportunity for me to give an IRONMAN Triathlon a try!”

Beth chronicles her journey of battling MS through exercise and healthy living at www.milesandtrials.com. To hear more of her story, visit the Klean Athlete® blog at www.kleanathlete.com/blog. To learn more about the growing community of Klean Athletes or to take the Klean Oath, please visit www.kleanoath.com. 

ABOUT KLEAN ATHLETE®

The Klean Athlete® NSF Certified for Sport® supplements were designed to maintain the healthy lifestyle and promote peak performance of athletes, from the weekend warrior to the amateur and professional competitor.  Powered by Douglas Laboratories®, a business unit of Atrium Innovations Inc. (TSX: ATB), this new line of certified nutritional supplements is backed by more than 50 years of science, dedicated research and manufacturing excellence. Klean Athlete® will be available through licensed healthcare professionals as well as qualified coaches, trainers, and registered customers at www.kleanathlete.com.

ABOUT NSF®

Klean Athlete® is tested and certified by the NSF Certified for Sport® program (www.nsfsport.com) part of NSF International’s Health Sciences Division.  This growing division offers training and education, consulting, GMP and GLP testing, certification, R&D and auditing for the dietary supplement, pharmaceutical and medical device industries throughout the entire product lifecycle. The Health Sciences Division includes NSF’s prestigious Dietary Supplements Certification Program. NSF International developed the only American National Standard for Dietary Supplements (NSF/ANSI 173) and tests and certifies supplements against this standard. NSF’s Health Science Division operates globally throughout North America, Europe, the Middle East, Africa, Asia and Latin America. For more information visit www.nsfsport.com.

ABOUT ATRIUM INNOVATIONS

Atrium Innovations Inc. (TSX: ATB) is a globally recognized leader in the development, manufacturing, and commercialization of innovative, science-based natural health products, which are distributed in more than 35 countries. The Company owns healthcare practitioner and specialized retail product brands that are at the forefront of science, innovation and education. Atrium has over 1,100 employees and operates seven manufacturing facilities complying with current Good Manufacturing Practices. Additional information is available at www.atrium-innovations.com.

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