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Is Your Receptionist an Income Producing Asset?

Expense or Asset? James Maskell This week on our Inner Circle, we had the pleasure of interviewing Claudia Reddick, a 20 year veteran of the spa industry. The progression of the spa industry in the 90s very much mirrors the potential expansion of our industry currently, and Claudia was a wealth of knowledge for any [...]

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Unlimited Opportunity for Modern Naturopaths in the Digital World

Revive NYC: Live from University of Bridgeport Last week, Revive NYC had the opportunity to come back and teach the Practice Management class for 3rd and 4th year naturopathic students at the University of Bridgeport in Connecticut. James Maskell: Unlimited Opportunity for Modern Naturopaths in the Digital World Audio Outline This class is typically taught [...]

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Why Naturopathic Doctors Need to use Google+

Practice Building James Maskell Have you heard a lot of people telling you to embrace social media? If you have been reading this column on NDNR for the last 18 months, you have heard us endorsing it. How is it working for you? Are you building a community on Facebook? Are you reaching your mentors [...]

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Poking the Box: Taking Initiative in 2012

Poking the Box: Taking Initiative in 2012

2012, The Year for Success James Maskell Happy new year to everyone in the naturopathic community from our team at Revive. We thank you for your support and look forward to helping to take the profession to new heights in 2012 and beyond. We appreciate your dedication to your art! One of the most influential [...]

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In-Practice Retail

In-Practice Retail

Learning from History James Maskell Back in the late ‘70s, Americans started flocking to gyms. Working out was cool, and Americans were intoxicated by the idea of bettering themselves, their physiques, and their health. Thousands of independent gyms opened during that time—a new industry’s time had come. Just a decade earlier, in the ‘60s, the [...]

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GroupOn + Rebooking + Retail = Solid New Business

GroupOn + Rebooking + Retail = Solid New Business

Practice Building James Maskell, CEO, Revive NYC   Many more integrative practices are looking for innovative ways to find new patients, and the social coupon revolution can hold the key to accessing new markets in your community. Initial success can come at a price, so solid fundamentals are needed to make sure the new business [...]

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Driving Traffic Through Blogging

Driving Traffic Through Blogging

Be a Leader in your Industry  James Maskell As we have looked at in previous columns, developing dynamic, socially integrated content is the most important task in growing your presence on the new world wide web. Your basic checklist to do this successfully is: • A Blog – preferably integrated into your website (sharing the [...]

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National Organizations

National Organizations

Your Key to Successful Marketing Events James Maskell It has almost become a bit of a joke in modern society, such is the ubiquity of days, weeks and months claimed by national organizations to promote awareness of a health condition. National “5-A-Day Week” flows smoothly into Autism Awareness Month and Bowel Cancer Week, and the [...]

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A Model for Naturopathic Brand Development

A Model for Naturopathic Brand Development

Over the last month we have had the pleasure of spending some time with possibly the world’s best known naturopath, Dr. Peter D’Adamo, and his lovely wife Martha. The D’Adamos visited Revive’s headquarters in Williamsburg, Brooklyn, which is just a hop, skip and a jump from his newest venture, his first Personalized Nutrition franchise store, [...]

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Preparing your Practice for Social Search

Preparing your Practice for Social Search

3 Steps to Start Your Social Media Marketing Although there are obvious outliers to this group, most notably Dr. Mercola, the natural medicine community has traditionally been a little behind the times keeping up with technology. In previous columns we have discussed the best use of e-newsletters, but this month we thought we would dedicate this [...]

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